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From Patent to Profit, Third Edition
Secrets and Strategies for the Successful
Inventor
Bob
DeMatteis
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ISBN: 0-7570-0140-8
Length: 304 Pages
Size: 8.5
X 11-inch
Format: Quality Paperback
Category: Technology / Reference
Price: $29.95
US / $44.95 CAN
Availability:
In Print
Contents
Reviews
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Having a novel idea and turning that idea
into cash is not as simple as it sounds. The process of creating
an invention, protecting that invention, and bringing it to the
marketplace can cost you a bundle. In today's highly complex and
competitive world of business, not knowing what to expect and what
to do will almost always guarantee failure. To help innovative individuals
learn to navigate around the many pitfalls of inventing, Bob DeMatteis
has written an up-to-date guide to all the important steps involved
in the invention process.
Bob DeMatteis is a brilliant inventor. He has
been directly involved in every phase of the inventing process--creation,
patenting, licensing, manufacturing, and marketing. He has made
his share of mistakes, and has learned from them. He has also had
tremendous successes, and learned from them as well. Now Bob DeMatteis
has taken his accumulated knowledge and turned it into a well-organized
handbook for inventors. The information, forms, insights, and advice
found in this book are reliable and easy to understand. The guidance
offered by Bob DeMatteis will allow any individual with a creative
streak to sail around potential problems and set a course towards
a successful launch.
Whether you are a professional inventor, a part-time
dabbler, or just a clever daydreamer, From Patent to Profit
can help make your dreams a reality.
Bob
Dematteis is the inventor-marketer of twenty U.S. patents
that have been licensed and successfully commercialized. He is the
founder of the From Patent to Profit ¨ and the Patents in Commerceª
training series, two programs designed to help and assist fellow
inventors. He is also a Certified Seminar Leader ¨ and an adviser
to several small company-development organizations. Mr. DeMatteis
has cowritten several books in the area of invention, including
the best-selling The Patent Writer.
Contents
Preface
Introduction
PART
I--INVENTING
1.
INVENTION DEVELOPMENT AND DESIGN
Keys to Success
Patent Prowess
Take Action
Development Objectives
Ongoing Evaluation and Research
2.
DESIGN AND DEVELOPMENT STRATEGY
Three Keys to Developing Inventions
The Strategic Guide System
Seven Benchmarks to Profit
Benchmark #1: Protect Your Idea
Benchmark #2: Conduct a Patent Search
Benchmark #3: Evaluate Marketability
Guiding Principles for Evaluating Marketability
Benchmark #4: Learn About Manufacturing
Benchmark #5: Prototype Your Invention
Establish Prototyping Partnerships
Benchmark #6: Secure Marketing
Benchmark #7: Write and File Patent Applications
Last but not Least ... Improve Your Invention
3.
CUSTOMER-DRIVEN INNOVATION
The Customer Driven Philosophy
Applying CDI
CDI Benefits Defined
Making Inventions People Friendly
The Best Kept Secrets of Great Inventions
4.
ASSESSMENT, ASSISTANCE, AND PROBLEM SOLVING
The Assessment Process
Buying Influences
Measuring Your Assessments
Problem-Solving Methods
PQM and Design
Assistance
PART
2--PATENTING
5.
PATENT BASICS
Patents Are Assets
What Is a Patent?
What Rights Do Patents Grant?
Who Can File?
Requirements for Granting Patents
Related Forms of Intellectual Property
Patent Laws and Processes
6.
PATENT STRATEGY
Patent Protection Scope
More About Other Patents
Multiple Inventions
What You Do Not Want to Patent
Invention Disclosures
Patent Searching
Writing and Filing Strategies
Prosecuting Patent Applications
Patent Quality Management
7.
WRITING PATENT APPLICATIONS
Strategy for Writing a Utility Patent Application
Writing a Patent Application
Compiling Drawings
Completing and Reviewing a Provisional Application
Claims
Supporting Documents
21st Century Strategic Plan
8.
PROTECTING YOUR RIGHTS
Knock-Offs and Patent Infringement
Patent Infringement Strategy
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PART
3--MARKETING & MANUFACTURING
9.
INNOVATION MARKETING
The Right Invention Marketing Philosophy
The Niche Marketing Philosophy
Marketing Opportunities
Creating a Price Structure
Building Barriers to Entry
Packaging
Marketing-Related Buying Influences
10.
MARKETING AND MANUFACTURING STRATEGY
Two Strategies and Seven Approaches
Financing Your Inventions
Strategy Is a Team Effort
The Partnering Process
Finding and Interviewing Manufacturers and Marketers
Confidentiality Agreements
Business Plans and Prospectuses
11.
MANUFACTURING PARTNERS
Reliable, Cost-Effective Manufacturing
Choosing Domestic or Foreign Partners
Finding, Interviewing, Evaluating Manufacturers
12.
MARKETING PARTNERS
Your Sales/Marketing Objectives
Marketing Strategies
Choosing a Partner
Put it in Writing
13.
LAUNCHING A NEW PRODUCT
The Launch Is a Three-Phase Process
Phase One: The Market Approves the Final Prototype
Phase Two: Consumer Trials and Test Marketing
Phase Three: Ramp it Up!
Continuos Improvement to Ensure Product Longevity
PART
4--LICENSING
14.
LICENSING BASICS
Basics of Licensing
Approaches to Licensing
Anatomy of a License
Manufacturing Agreements
15.
LICENSING STRATEGY
Your Licensing Objectives
Exclusivity, Nonexclusivity, and Variables
16.
THE LICENSING PROCESS
The Licensing Plan
The Licensing Mindset
Objections From the Licensee
Human Nature and Licensing
Conclusion
Appendices
The Strategic Guide Chart
Inventor Books, Materials, and Software
Innovation and Intellectual Property Workshops and Training
Government Assistance and Inventor Organizations
Helpful Inventor Links and Resources
Licensing and Marketing Contacts
Trade Magazines
Prototyping and Manufacturing
Product Design and Manufacturing Assistance
Patent Attorneys and Agents
Patent Searching
Internet Newsgroups
About the Author
Index
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Reviews
"Offers
a guide to all the steps in bringing a product from drawing board
to market."
Investor's Business Daily, November 2004
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