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Citizen Square

Posted: 2018/09/12

Garden City Park, NY: Square One Publishers finds itself at an interesting moment in its eighteen-year history. Following the acquisition this past January of Rodale Inc. by Hearst Communications—who then sold off all Rodale Books’ health titles to Penguin Random House (PRH)—Square One now stands as the biggest independently-owned publisher in the United States to maintain shared focus on both traditional and complementary health books. With more than 350 active titles in print to date, Square One’s president, Rudy Shur, and his devoted team of full- and part-time employees are poised to take the company’s success to the next level in the primary subject areas of health and fitness.

“I found it ironic,” says Shur about when he learned that the Rodale health books were being picked up by Penguin Random House. Ironic, perhaps, because he saw the 1,000+ health titles that he signed over twenty-three years as publisher of his first company, Avery, be sold off to Penguin back in the summer of 1999. “That was before Penguin had joined up with Random House, when it was still its own entity. Now that PRH exists and the Rodale family sold all its assets to Hearst, it looks like we’re the last self-owned traditional and alternative health publisher left standing. Not that we mind, of course.”

While he has always continued to seek out and sign a myriad of health-focused titles—“all of which provide interesting stories and perspectives that deserve to be seen, heard about, and read in a democratic society,” he notes—Shur has also picked key moments in Square One’s development when he would look to pick up and incorporate titles from other similarly-sized health publishers into the Square One line. To date, Square One has picked up titles from companies like: Vital Health Publishing and Professional Books Inc. (PBI) in 2007; the book program of InnoVision Health Media in 2009; Safe Goods Publishing in 2010; and, though this most recent acquisition is focused more on topics of science and environmental conservation, Shur also acquired Ocean Publishing in 2016.

Within the trade, Square One’s consistent growth as an independent small book publisher was recognized and lauded in Publishers Weekly for six years in a row as one of the fastest-growing publishing houses in the United States. In 2012, Shur felt the time was right for Square One to remove itself from the annual list of well-performing small publishers so that other houses were also given the chance to shine in the light of their peers. “It was gratifying for us to stand up and be counted like that within the industry,” Shur says, “but we felt the point of our success and relevance had been made, and it was time for us to really dig in and sharpen our focus even more closely upon the world of health and fitness book publishing.”

Six years later, Shur and his fellow Squares have worked hard to bring a variety of top-quality and often crucial health titles to the forefront of mainstream medicine—and culture. Over these past years, there have been significant new titles on topics such as Alzheimer’s disease (The Alzheimer’s Prevention & Treatment Diet, featured more than a dozen times in the past two years on TV’s nationally popular Dr. Oz Show); processed foods (Unsafe at Any Meal: What the FDA Does Not Want You to Know About the Foods You Eat by researcher and former Food and Drug Administration FDA investigator Dr. Renee Dufault, which has provided clear evidence of heavy metal toxicity in everything from baby formula to breakfast cereals); natural healers (Sodium Bicarbonate, Apple Cider Vinegar, Coconuts for Your Health, Turmeric for Your Health); and the increased legalization throughout the US of medical marijuana and hemp CBD oil products (Healing with Medical Marijuana and Dr. Earl Mindell’s Healing with Hemp CBD Oil, which sold through four print runs for Square One this past summer alone).

Next up for Square One will be publication this January 2019—in time for Thyroid Awareness Month—of the title What You Must Know About Hashimoto’s Disease by rising-star physician Dr. Brittany Henderson with co-author Allison Futterman. There will also be new titles from established authors Dr. Earl Mindell (What’s In Your Blood & Why You Should Care, co-written by Gene Bruno), Dr. Jeffrey Anshel (What You Must Know About Dry Eye), and Big Yoga author Meera Patricia Kerr (Take a Deep Breath, co-written by Sarah McLanahan).

“My father spent his life working in a bakery,” Shur says, “while I’ve spent most of mine working in a bookery. I like the idea that my company and I have worked hard to serve people, just as my father did—but it pleases me just a little more to know that what we have to offer at Square One can help people be happy and healthy.”

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Three new health books, one top-selling author

Posted: 2018/09/10

Garden City Park, NY: As follow-up to his co-author work on Square One's still number-one bestseller The Acid-Alkaline Food Guide, 2nd Ed.acclaimed health writer Larry Trivieri, Jr. has written for Square One a trio of affordable and informative new books designed to help readers find their way towards a finer natural state of health.

Toast Your Health with . . .
Apple Cider Vinegar:
Nature's Most Versatile and Powerful Remedy
($14.95 USD * ISBN: 978-0-7570-0446-9)

For centuries, Apple Cider Vinegar (ACV ) has served as a folk remedy to treat a host of health issues, from indigestion and low energy to sore throats and toothache. Trivieri's book: looks at the long history of ACV; examines the science behind its many benefits; explains how to choose the best ACV; and even tells readers how to make it at home. The main section of the book is a complete A-to-Z guide that shows readers how to use ACV to prevent and reverse over 80 common health conditions, and to improve and maintain the health and appearance of your hair, skin, teeth, and gums.

Time to Go Cuckoo with . . .
Coconuts for Your Health:
Nature's Most Delicious & Effective Remedy
($15.95 USD * ISBN: 978-0-7570-0451-3)

Before the introduction of the Standard Western Diet (SAD) to their culture, it is a fact that the natives of the South Pacific islands were among the healthiest people in the world. A key to this remarkably healthy lifestyle was, of course, due to the majority of calories consumed by the islanders that were found to have come from coconuts. Throughout the book, Trivieri reveals how this tropical fruit: reduces weight and belly fat; raises good cholesterol; lowers blood sugar levels; boosts memory and brain function; protects your gums and teeth; fights bacteria and viruses; and much more. In its review of Coconuts for Your Health, Booklist applauds Trivieri's "useful listings of resources and references [that] support further inquiry, adding to this informative book's broad appeal."

Target and Control Your Inflammation with . . .
Turmeric for Your Health:
Nature's Most Powerful Anti-Inflammatory
($15.95 USD * ISBN: 978-0-7570-0452-0)

Third and newest in this series of health books from Trivieri is Turmeric for Your Health. Turmeric is a natural spice that has the power to eliminate inflammation, which is a major cause of many serious health issues. For thousands of years now, turmeric has been used in Ayurvedic medicine to treat diseases. Researchers in the United States only began to recognize the various benefits of turmeric in the year 2000, but this helpful new book describes just how effectively this spice can be used to prevent and treat inflammation throughout the body, in addition to contributing to one's overall health. The book includes information on how to use turmeric to: lower blood pressure; combat ulcers, irritable bowel syndrome (IBS), and indigestion; reduce arthritic pain; increase brain function; and help fight cancer cells. Along with the other books listed above on ACV and coconuts, this book stands now as the most important and specific book your customers will read about how to use turmeric properly, effectively, and inexpensively.

ABOUT THE AUTHOR: Larry Trivieri, Jr.  is a leading writer and editor in the field of holistic and alternative medicine. He is the author or co-author of more than 15 acclaimed books on health, including the bestseller The Acid-Alkaline Food Guide, 2nd Ed., The American Holistic Medical Association Guide to Holistic Health, Health on the Edge, Juice Alive, 2nd Ed., and The Acid-Alkaline Lifestyle.  In addition, he served as the editor and principal writer of both editions of the landmark volume Alternative Medicine: The Definitive Guide, and has also published more than 200 health articles online and in leading publications. He is also a frequent lecturer on health-related topics, and has been a featured guest on television and radio shows nationwide.

Square One titles are all available on Amazon.com, Barnes & Noble (both stores and online), and wherever else books are sold.

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Watching the impending Tim Conway guardianship nightmare

Posted: 2018/08/27   Source: Dr. Sam Sugar, MD, FACP

Garden City Park, NY: In the past few months, there has been a growing sense of peril brought to light in the lives of some well-known celebrities who have amassed sizeable financial estates over their respective careers. Whether it is Marvel Comics icon Stan Lee, NASA astronaut Buzz Aldrin, or—most recently—comedy legend Tim Conway, each of these famous individuals now face the reality of potentially abusive guardianship scenarios—due to their decreased capacity and increased vulnerability—within a system almost guaranteed to rob them and their families of both their wealth and well-being.

This is of grave concern to Florida-based medical doctor Sam Sugar, MD, who is author of the new book Guardianships and the ElderlyThe Perfect Crime (Square One, $19.95 USD / ISBN:  978-0-7570-0433-9) and co-founder/president of Americans Against Abusive Probate Guardianship (AAAPG), an organization designed to help expose the corruption of this nation’s guardianship systems. In a new column written for McKnight's Senior Living daily e-newsletter ("Guardianships require care to protect residents"), Dr. Sugar has gathered a flurry of evidence amassed from varied sources like grassroots advocacy groups and recently offered testimony to the U.S. Senate. As he reports, the evidence shows how deeply flawed our country's current system of guardianship truly is. Especially worrisome is the world of court-appointed professional—probate—guardianship, which is most often where our elderly lose their rights when families cannot agree or become combative about how best to care for their older loved ones. A compelling TV segment, aired earlier this summer on Brit comedian John Oliver's weekly HBO  talk show, has only further deepened the resonance of this problem within the mainstream—but the problem still exists.

Given the fractious nature of his situation—where his daughter has already taken steps to wrest away control of her father's estate from Mr. Conway's wife—it looks like any guardianship request brought before the court system in the case of Mr. Conway will lead to a long and ongoing depletion of family harmony and estate finances. With so many of our nation's best-known and cherished celebrities now or soon to be caught in the crosshairs of abusive guardianship, Dr. Sugar hopes that Americans from all walks of life will take the time to learn about this widespread problem—before it rears its ugly head in their own lives as well.

Guardianships and the Elderly is now available wherever books are sold.

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"Hey, what's for breakfast today, Mom & Dad?" "Cancer, kids!" (Why isn't anyone listening to this?)

Posted: 2018/08/15

Garden City Park, NY: With summer starting to wind down and most families in America getting ready to send their children back to school, it looks like folks will have to seriously rethink their breakfast choices.

A new study was just announced by the national media, whereby an advocacy group called the Environmental Working Group has discovered trace levels of a dangerous crop-dusting herbicide called glyphosate in Cheerios, Quaker Oats, and a variety of other breakfast foods that the report shows could increase the likelihood of cancer in children.

This connection between processed breakfast foods and a chemical pesticide was further amplified just this past week for adults as well. In San Francisco, California, a judge ruled that Monsanto—an agricultural company owned by Germany-based drugmaker Bayer—has to pay plaintiff Dewayne Johnson $289 million dollars in damages because its popular weedkiller product, Roundup, gave him terminal cancer. And he's only the first of over 800 other cancer patients who are also suing the company.

This is yet again old news to former FDA whistleblower Dr. Renee Dufault (author of Unsafe at Any MealWhat the FDA Does Not Want You to Know About the Foods You Eat, ISBN: 978-0-7570-0436-0). Over twelve years ago, she first discovered that baby formula was comprised largely of corn sweeteners and vegetable oil. As she notes in chapter six of her book ("Spotlight on Autism and ADHD"), many baby formulas "contain corn sweetener in the form of corn syrup or corn syrup solids. Some formulas contain more corn sweetener than any other ingredient. I found one baby formula product in my local grocery store with a food ingredient label that claimed 54 percent of the product was made up of corn syrup solids and 26 percent of the product consisted of assorted vegetable oils."

This past October, when a major study conducted by new nonprofit organization The Clean Label Project found alarming levels of arsenic, lead, and other heavy metals in approximately eighty percent (80%) of infant formulas sold on the market, there were several media contacts (including a popular national TV program) that expressed interest in what Dr. Dufault had to say—only to then abandon further inquiry into the evidence, or to tacitly side with the processed food corporations that declared the hard data as either flawed or alarmist.

In light of what we now know about glyphosate and its potential impact on our health, we will have to see if Dr. Dufault's continued warnings will finally be heeded. If we do ignore the reality of this situation, we put ourselves and our children at peril.

Dr. Dufault's book Unsafe at Any Meal is now available. Read it—then eat.

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So you've heard hemp CBD oil is hot? Well, our book on it is sizzling!

Posted: 2018/08/10

Garden City Park, NY:  The summer of 2018 here at Square One has very much been the "Summer of Hemp CBD Oil."

Following the FDA's first-ever approval on June 25th of a cannabis / CBD oil-based medication called Epidiolex, the flood gates have been flung wide open as sales of hemp CBD oil products have crept into the mainstream. At the same time, our country's veterans have begun to make a strong demand and organized lobby for greater access to hemp / CBD oil products as a way to treat and cope with chronic pain and PTSD.

This would explain the trouble that Square One has had just trying to keep up with orders for its book, Healing with Hemp CBD Oil ($16.95 USD, ISBN: 978-0-7570-0455-1), by bestselling author and noted pharmacist Dr. Earl Mindell. We have already sold through four print runs of the book in four months, and it remains the #1 title on hemp CBD oil within the book trade as well.

Healing with Hemp CBD Oil—along with Dr. Mindell's other titles The Happiness Effect, What You Must Know About Allergy Relief  (co-written by fellow bestselling health author Dr. Pamela Wartian Smith), and What You Must Know About Homeopathic Remediesis available now on Amazon.com, through Barnes & Noble (B&N.com), and everywhere else that books are sold.

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